New Ulm is the OG when it comes to Shopping Openers! 

While some are out deer hunting, shoppers will be hunting for great finds throughout New Ulm during this longtime holiday shopping tradition!

Join us for Shopping Opener Weekend, November 6–8, 2026, and kick off the holiday shopping season by exploring all that New Ulm's local businesses have to offer!

From special sales and promotions to open houses, giveaways, treats, and fun in-store activities, participating businesses will be offering plenty of reasons to get out, shop, and explore!

Whether you're searching for the perfect holiday gift, getting a head start on your Christmas shopping, or just looking for a fun weekend out, Shopping Opener is the perfect opportunity to discover something special while supporting local businesses.

Shop local, find great deals, and make a weekend of it in New Ulm!